About Ed Shull
I started working on my own small web projects in 1996. I spent my free time being inspired by authors like Guy Kawasaki and Seth Godin. In 1999 I made the big move to Silicon Valley. My initial jobs were in the customer service space, mostly working with CRM systems like Octane and Siebel, but my interests always seemed to take me back to marketing. During my time in the Bay Area I worked at a lot of “hot new start-up” companies; Homewarehouse.com, BBQ.com, Achieva, etc… I decided to take a break from the dot com’s and took a short lived position at Morgan Stanley as an analyst, but that didn’t seem to fit either.
An amazing thing about the Bay Area is that no matter how much the job market drys up, the prices keep increasing. So I retreated to the lower cost of Phoenix, where I decided that I needed to start my own company. So while sleeping on the floor of my mothers spare room at nearly 30 years old, I bought a domain name, ClickSquad.com. I was working at a small PPC search engine, MyGeek.com as a sales rep. The owner of the company, Chad Little, was gracious enough to let me spend some of my time working on my own project, and before too long I had a few clients of my own. I left MyGeek and started working on my new new venture. Along the way I attracted a few friends to Click Squad, and started making rounds at industry trade shows.
We mostly dealt with contextual media like WhenU and Gator. Many of the people that joined the company were from a fairly well known SEO firm. So naturally moved in that direction. After a year of success with high profile clients (Forbes.com, ProFlowers, Playboy, etc…) I decided that we needed a brand lift. The Click Squad name didn’t fit with our growing client base. Fortunately we were able to grab the online assets to one of the web’s most famous companies, USWeb.
During my time at USWeb we had a lot of fun doing some great work. But after a few years I started to feel like it wasn’t really my company any more. I started to spend a lot of my time working on side projects like Blogitive. Although I still loved SEO, my interest in social media was quickly becoming my primary focus. So after nearly 6 years I decided to leave USWeb and start my own company…again.
My position at USWeb allowed me to do some incredible things. I spoke often at conferences like ad:tech and SXSW. I got to meet personal heroes like Guy Kawasaki, Seth Godin and even Robert Kyosaki. And I got to meet new role models like Tim Ferriss and Jim Coudal. I had a lot of fun.
At NetResults I spend my time working on projects I’m passionate about. Along with Blogitive, I am partnered up on a few stores like eSnacks and DotFlowers. I get to work with people like Shaun on projects like Zudos and ePlace. And of course I still do client consulting.
I run NetResults from my home in Ashland, OR., where I live with my son. I started college at 14 and attended Cal State Fullerton, but dropped out my Junior year to travel.
If you have any questions or need to get a hold of me, email is really the best way. Feel free to drop me a line.
personal blog: www.oneblogtoomany.com or Filthy Lucre
