Internet Marketing and Social Media Consultants

The new iPhone is receiving near-universal praise from tech circles, and there’s plenty of reasons why. It’s powerful, cheaper, and cooler than anything out there. The original iPhone reports customer satisfaction that is off the charts, and the next gen iPhone is even faster. Add to this a built-in iPhone store combined with the iPhone’s upcoming availability in far more markets than it’s in now, and it seems as though Google Android developers would be jumping ship, if only for their own good.

Not so fast. As Vasanth Sridharan reports in Silicon Alley Insider, there are a few very important reasons why Android developers are hesitant to make the leap.
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Google Earth, previously confined to your PC based client, will now be available on the web and for developers to mash up as they wish. In fact, any of the over 150,000 sites that have already integrated Google Maps into their sites will be able to include Google Earth with just a single line of code. This will put it in direct competition with Microsoft’s Virtual Earth, which is already a browser-based application.

Google announced this today at their annual conference for software developers in San Francisco.
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A study by Park Associates reveals that 20% of heads of households in the United States have still never sent an email in their life. 18% have no Internet access. This puts the number of households without Internet access at about 20 million. The total number of people without net access would then be much higher.

Not surprisingly, the elderly and the uneducated dominate the other side of the digital railroad tracks. What is somewhat surprising is that only 7% of those who weren’t connected to the Internet claimed they planned on getting online in the next 12 months. Therefore, it’s unlikely the numbers are going to change very much anytime soon. However, the number of households not connected was 28% two years ago, so some progress is being made.
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Last Thursday at a web conference in Beijing, Google introduced the latest step in visual search technology, VisualRank.

Currently, image search delivers results based on the text associated with each picture rather than anything about the image itself. Theoretically, if somebody labeled a ham sandwich as the Taj Mahal, your image search of “Taj Mahal” would show you a sandwich. Google wants to eliminate this method by an analysis of many of the more popular images on the web.
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A 12 person staff composed of some former Google employees is working on a new social search service through their startup Mechanical Zoo.

They’ve managed to keep the development under wraps, but are expecting to release a beta sometime in the next month or two.

Details are slow to emerge from the proceedings, but we do at least have an idea of who’s working on it. Ex-Google employees Nathan Stoll, Max Ventilla, and Fritz Schneider. The team also includs old-school computer scientist Damon Horowitz.
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