Google Search Changes Good for Blogs?
In a move that raises questions about the direction Google Search is going in, pages are not only being indexed faster, but are appearing near the top of Google’s search results in very little time also, leading to search results that are more up-to-date.
It seems that Google is giving a higher rating to newer posts with the right keywords, putting them at the top of the heap almost immediately. One of my complaints about Google has always been that when you search for something time-sensitive, you end up getting old, outdated results at the top.
What Google is doing is brilliant for certain situations like this. For example, I was at a Portland Trail Blazers game the other night and there was one of the best dunks I’d ever seen by a Blazers forward Travis Outlaw. If I Google “Travis Outlaw dunk,” I don’t want to see the one from a couple of years ago– I want to see the dunk from the same day, and the same goes for everyone else making that search. Of course, this is part of the reason Technorati exists.
Google seems to be artificially favoring Blog Search in their latest tweaks, leading to the idea that Google may be pulling results from Blog Search and sites with feeds based on a user’s query.
It does seem apparent that in the early battle to take advantage of Google’s apparent changes, blogs are winning.
Technorati Tags: google, google blog search
