Internet Marketing and Social Media Consultants

Yahoo recently announced their new search engine marketing platform “Panama”. Existing customers most probably will all be migrate to the new platform by the Q1 of 2007 ending. It is currrently available for US account holder (as usual), this is following their recent reorganization that emphasize their intention to focus on the important segment for them, and this is definitely their answer to solve the mystery surrounding their advertising segment. Will they be able to beat Google at the advertising game that they have mastered so well. The concept is quite similar with what Google Adwords can offer to their customers. If you’re happy with Pay-per-click system to do your advertising, then this might be a good alternative to what Google can offer. Anyway, you can always check out their SEM blog for any updates. Among the topic covered are tips on how to maximise the possibilities to get your ads getting a click. For a giant corporation who have been number one website in terms of internet audience, this might still be a great challenge to stay on top of the search game.